Free Tool
How Much Is Your Business Losing to Missed Calls?
Enter your numbers below to see the real cost of unanswered calls — and how quickly automation pays for itself.
Your Numbers
What You're Losing
Missed calls per month
35
Lost revenue per month
$4,375
Lost revenue per year
$52,500
With LUNA Systems
$300–$800/month
ROI multiplier
5.5–14.6x
Free discovery call · No obligation
About This Calculator
The LUNA Systems Missed Call Revenue Calculator helps Australian service businesses understand the financial impact of unanswered phone calls. By entering your weekly call volume, estimated miss rate, average job value, and call-to-booking conversion rate, the tool calculates monthly and annual revenue lost to missed calls. It then compares that figure against the cost of LUNA's automation services — including missed call text back and AI phone answering — to show your potential return on investment. The calculator is designed for trades, health, beauty, and professional service businesses across Australia. All figures are based on your inputs and provide a conservative estimate; they do not account for repeat business, referrals, or customer lifetime value, meaning the true cost of missed calls is likely higher than shown.
FAQ
Missed Call Revenue Questions
How many calls does the average service business miss per week?▼
Research shows Australian service businesses miss between 30% and 60% of incoming calls during busy periods. Trades businesses, in particular, miss more calls because staff are on-site and unable to answer. Even missing 5 calls a week can cost thousands in lost revenue over a year.
What happens when a potential customer gets no answer?▼
85% of callers who reach voicemail never call back. They move on to the next business in the search results. Every missed call is a potential customer choosing your competitor instead — not because they offer a better service, but because they picked up the phone.
How does LUNA Systems recover missed call revenue?▼
LUNA's missed call text back sends an automatic SMS within 30 seconds of a missed call, keeping the conversation alive. Combined with AI phone answering that handles calls 24/7, you capture leads even when you're on-site, after hours, or on a break. Learn more about missed call text back.
Is the ROI figure shown here realistic?▼
The calculator uses your own inputs — your call volume, your miss rate, your job value. The figures are conservative because they don't account for repeat business, referrals, or lifetime customer value. Most LUNA clients see their actual ROI exceed the calculator estimate within the first three months.
Ready to Stop Losing Revenue?
Every missed call is a customer choosing your competitor. Let LUNA Systems answer every call, book every job, and recover the revenue you're leaving on the table.
Or email us at hello@lunasystems.com.au