
Healthcare Compliance
AHCRA
A full compliance platform for Australian healthcare clinics — built from the ground up.
Brisbane digital marketing agency · Australia-wide
Websites, SEO, paid advertising, AI reception and the automation behind your bookings and follow-up. Built by one team for Australian service businesses and clinics.
Technology partner
Pick yours, listen to the AI receptionist take a real call, then ring it and talk to it yourself. No sales call, just the demo.
For clinics & practices
Live demoAHPRA-aware reception for GPs, dentists, physios, cosmetic clinics and 26 more. Every specialty has its own demo clinic.
For service businesses
Live demoTrades, legal, real estate, salons and more. Every industry has its own demo business ready to take your call.
One voice engine behind both. The medical side knows what it is not allowed to say. How the medical side stays compliant
LUNA Systems is a Brisbane digital marketing agency and systems partner for Australian service businesses and clinics. One team builds websites, SEO, paid campaigns, AI reception and connected automation, then measures the handoff from discovery to enquiry, booking and follow-up.
Who we help
Healthcare & clinics
AI reception, websites, marketing, automation and practice compliance for medical, cosmetic and allied health practices. AHPRA-aware in every build, and reviewed before anything goes live.
Explore healthcareService businesses
An AI receptionist that answers your calls, a website that ranks on Google, reviews on autopilot and follow-ups that run themselves, all while you're on the tools.
Explore servicesWhat we do
Start with the job that matters now. Add another service only when it completes the customer journey.
The basics
Business automation is the use of software to handle repetitive day-to-day tasks (answering calls, replying to enquiries, taking bookings, sending reminders, chasing reviews, following up cold leads) without anyone having to do them manually.
For Australian service businesses, the practical version of business automation usually combines five things:
The point is to plug the holes where revenue leaks out: missed calls, slow follow-up, inconsistent reviews, so the work you're already doing converts at a higher rate.
The business case starts with your own baseline: enquiry volume, response time, completed handoffs, booking outcomes and the manual work still required after automation.
By Justine Coupland, RN — AHPRA-registered nurse & automation specialist · Last updated May 2026
Every system in orbit around one business: yours
Why LUNA
Six things that separate a done-for-you LUNA build from a generic automation setup or a DIY tool you have to wrangle yourself.

Accounts, permissions, providers and where information moves are documented before a connected system goes live.
Month-to-month with 30-day notice (or an optional 6-month plan). We'd rather earn the relationship than trap you in one.
The written plan separates access, build, testing, launch and support so dependencies are visible before work starts.
We assess the systems you already use and verify the supported connection before including it in scope.
Approved phone, chat, booking and lead-capture paths can keep working when the team is unavailable, with human escalation where needed.
We build it, maintain it, and tune it monthly. No dashboards to configure or scripts to write, that's our job, not yours.
Sound familiar?
Leads slipping through the cracks: because you can't answer the phone while you're with a client
Playing phone tag: with customers who enquired days ago and have already moved on
A website that just… sits there: not bringing in enquiries, not ranking on Google
Too many tools that don't talk to each other: booking, emails, invoices, none connected
Happy customers who never leave reviews: because nobody asks them at the right moment
You know AI could help: but you don't know where to start or who to trust
Business automation solves six recurring problems for Australian service businesses: missed phone calls during jobs, slow lead follow-up, low-converting websites, disconnected booking and invoicing tools, inconsistent review requests, and unclear AI adoption paths. The scale of each problem should be measured from the business's own calls, forms, bookings and customer records before a solution is recommended.
A done-for-you automation system addresses all six problems with a single connected workflow: AI phone answering, missed-call SMS, online booking, review automation, and a unified inbox covering SMS, email, Facebook, and Instagram.
By Justine Coupland, RN — AHPRA-registered nurse & automation specialist · Last updated May 2026
LUNA Systems Data
Our own operational figures, updated quarterly. Last updated: July 2026.
100+
automation workflows built and running
9
different industries we've delivered systems in
40+
industries and medical specialties configured on our AI receptionist
58
in-depth guides and articles published
94
website designs in our live styles gallery

Who we are
LUNA Systems is a Brisbane digital marketing agency and systems partner serving Australian service businesses and clinics. We build websites, SEO, paid campaigns, AI phone answering, chatbots, online booking, reputation systems and custom workflows around the way the business actually operates.
We specialise in healthcare clinics, cosmetic and aesthetic practices, allied health providers, tradies, salons, gyms, accountants, and other professional services. Every engagement is custom-quoted after a discovery call, with no lock-in contracts. Timing is set after the systems, access, approvals and testing requirements are mapped.
We are based in Brisbane, Queensland, and serve clients across every Australian state and territory. All work is delivered by a small team that understands Australian compliance, including AHPRA advertising rules for healthcare clients.
By Justine Coupland, RN — AHPRA-registered nurse & automation specialist · Last updated May 2026 · Australia-wide service
Your custom system
Every business is different. We look at how yours actually works and build a system around it. Here's what that usually includes.
Google Business Profile · 7 verified reviews
Justine was an absolute pleasure to work with, she clearly communicated the timelines, explained the process and what would be required to meet our objectives. Since the integration we have noticed a substantial increase in traffic and productivity.
Above and beyond! I'm so impressed with the quality of the websites Luna Systems delivers. Slick and concise and appealing to customers.
A very professional approach, I would certainly use Luna Systems again. I would not hesitate to recommend this business.
Professional service and super helpful with assisting with business issues and flow. Would recommend!
Selected work
Real Australian websites, platforms and operating systems, shown with the scope we actually delivered.

Healthcare Compliance
A full compliance platform for Australian healthcare clinics — built from the ground up.

Events & Party Hire
Built the full digital and operational system after the business changed hands.

Cosmetic Surgery
A dedicated procedure site built to rank, convert and run paid acquisition end to end.
Built for you
We build systems for businesses that rely on bookings, calls, and repeat customers.
The same six systems we build for any business, plus a seventh only healthcare gets: practice compliance. AHPRA advertising rules are designed in from the brief, not patched in after.
For GPs, specialists, allied health, dental and cosmetic clinics, Australia-wide. One team, one accountable system, founded by a registered nurse who works inside AHPRA's advertising rules every day.
Patient calls answered around the clock and website enquiries captured 24/7, with triage-safe scripts and AHPRA-aware language built in.
AHPRA-compliant campaigns and search rankings for the services you want more of, with risk terms screened before anything goes live.
Fast, compliant practice websites wired into Cliniko, Halaxy, Power Diary and your existing systems, from booking through to recall.
Policy manuals, patient documents and clinic signage kept current, so the paperwork side of your practice holds up under review.
AHPRA-aware process · Practice-software connections assessed · Healthcare pathway
Before you choose an agency
A digital marketing agency helps a business get discovered and turn attention into enquiries. LUNA Systems combines websites, SEO, Google and Meta advertising, reviews and conversion tracking with AI reception and business automation, so marketing and the operational follow-up work as one system.
Yes. LUNA Systems is based in Brisbane and works with service businesses and healthcare practices across Australia. Strategy, design, content, advertising and systems are built around the locations and customers the business genuinely serves.
The best fit understands your type of customer, can show relevant work, explains ownership and measurement clearly, and is willing to say when a service is not yet worth buying. LUNA is strongest for Australian service businesses and clinics that need websites, search, advertising and automation to connect.
No. A single landing page, a full website, monthly SEO and a connected marketing-and-automation system are different scopes. After a discovery call, LUNA provides a written recommendation showing what to prioritise, what can wait and what the proposed work costs. There is no public one-size-fits-all package.
No. Many businesses start with one clear job, such as a new website, SEO, an AI receptionist or one workflow. The recommended first step should solve the largest verified gap without forcing the business into a bundle it does not need.
Book a free strategy call. We'll look at how your business runs and map out exactly what we'd build for you.
No obligation · No tech jargon · Takes 20 minutes
Custom written scope · No public one-size-fits-all package · No lock-in
Your recommendation is yours whether you hire us or not.
Get in touch
Tell us a bit about what you're after and we'll get back to you within one business day with honest advice on where to start. No hard sell.