Missed Call Text Back Service for Australian Businesses
A missed call text back service automatically sends an SMS to any caller whose call goes unanswered, typically within 10-30 seconds of the missed call. The text message acknowledges the missed call, lets the caller know their enquiry is important, and provides options to book online, leave details, or request a callback. Research from PATLive shows that 85% of callers whose calls go unanswered never try again, and a 2023 study by 411 Locals found that small businesses fail to answer 62% of incoming phone calls. Missed call text back addresses both problems by keeping the conversation alive instantly via SMS. The MIT Lead Response Management Study found that leads contacted within 5 minutes are 21 times more likely to convert than those contacted after 30 minutes — making speed critical. LUNA Systems configures automated text responses customised to each business's services and booking links.
By Justine Coupland | Last updated March 2026
How It Works
How It Works
Call Goes Unanswered
When you miss a call (busy, on a job, after hours), the system detects it within seconds.
Instant SMS Sent
The caller receives a personalised text: 'Hey, sorry we missed your call! How can we help?' within 30 seconds.
Conversation Continues via Text
The caller can reply via text, book online, or request a callback — keeping the lead warm instead of losing them.
You Follow Up When Ready
You get a notification with the caller's details and can respond when you're free. The lead is saved, not lost.
What's Included
Features
Industry Examples
How Different Businesses Use This
Plumbers & Electricians
You're under a sink and miss a call. Within 30 seconds, the caller gets: 'Hey! Sorry we missed your call. Is this urgent? Reply YES for emergency or BOOK to schedule: [link]'. You don't lose the job.
Personal Trainers
You're mid-session and can't answer. The prospect gets a text with a link to book a free consultation. They book for tomorrow instead of calling the next trainer on Google.
Auto Repair
Customer calls about a service but you're on a test drive. They get an instant text with your online booking link and a list of common services. They book their car in for next week.
FAQ
Common Questions
How fast is the text sent after a missed call?▼
Within 30 seconds. Speed matters — the faster you respond, the more likely the caller is to engage. Most competitors take hours or never respond at all.
Can I customise the text message?▼
Yes. You choose the wording, include your business name, add booking links, and set different messages for business hours vs after hours.
Does this work with my existing phone number?▼
Yes. We integrate with your current business number. No need to change your number or print new business cards.
What if someone calls and hangs up immediately?▼
You can set a minimum ring time (e.g., 5 seconds) before a text is triggered. This prevents texts being sent for accidental calls or spam.
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