Ella · Caring Scout
Approachable presence for bright, lightweight and everyday customer conversations.
AI Receptionist · Chiropractic & Osteopathy
A busy chiro or osteo clinic lives and dies by the phone: new enquiries, rebook requests, and the caller who has read something online and wants to know if you can help. LUNA's AI receptionist answers for your clinic, after hours, on overflow when your desk is slammed, or around the clock: warm and efficient with bookings, and built on the actual advertising and scope rules of Australian chiropractic and osteopathy so it never makes a claim that lands you in front of the board.
Why the phone is the whole business
Chiro and osteo phones ring in bursts: a lunchtime rush, an after-hours new enquiry, three rebook requests while your desk is mid-treatment. The agent picks up every one, answers questions about your services and practitioners from an approved knowledge base, and captures or books the appointment instead of losing it to voicemail.
It explains how booking works, what an initial consultation involves, your hours and your practitioners, then captures name, number, reason and urgency, or books directly into Cliniko where enabled. No referral needed for most callers, so many can be booked straight in.
The danger on a chiro or osteo line is not a missed message, it is a well-meaning promise. The agent will not say your care treats asthma, boosts immunity or cures anything, and it will not pressure anyone into ongoing visits. It stays in the musculoskeletal lane, every call.
The line that keeps you off the board's radar
The advertising rules for chiropractic and osteopathy are strict for a reason: the boards and AHPRA take misleading health claims seriously, and a friendly receptionist wanting to be helpful is exactly how a clinic ends up with a notification. The agent is built so the wrong words are simply not in its vocabulary. Here is what it holds the line on.
Asthma, colic, ear infections, immunity, bedwetting: the agent will not suggest chiropractic or osteopathy treats or cures any non-musculoskeletal condition. It does not agree with the claim and it does not repeat it. It explains the clinic works with musculoskeletal complaints, points to the GP as the starting point, and offers to pass the question to the practitioner without endorsing it.
It never promises a cure, a fix, or a set number of sessions that will solve the problem. Words like cure and fix are off the table. How many visits might help, and what outcome is realistic, are decisions the practitioner makes in person after an assessment, and the agent says exactly that while it captures the booking.
It will not tell a caller their spine will worsen or their nerves will suffer if they do not book ongoing care. No scare, no upsell, no invented pre-paid plan. Whether follow-up care is appropriate is a clinical conversation between the patient and the practitioner, never a sales pitch on the phone.
Hear it yourself
Alignwell Chiro & Osteo is our fictional Gold Coast clinic, invented so you can test the agent without any real patients or practitioners involved. Ask it anything a caller would ask you: ask it whether adjustments fix your child's asthma, whether six sessions will cure your back, or to call the chiropractor a doctor. The interesting part is what it refuses to do.
Alignwell Chiro & Osteo is a fictional clinic. No real patient data is involved.
Tap to start a short live call with the demo agent and try to make it slip.
Calls are capped at about three minutes and may be reviewed to improve the agent. This is a demonstration only.
Ella is the voice you just heard, and the name is always Luna whichever voice your clinic chooses. Tap any card to listen, or browse the full gallery at lunasystems.com.au/ai-voice-selection.
Approachable presence for bright, lightweight and everyday customer conversations.
Polished, bright Australian female for friendly professional assistance.
Warm and highly relatable, excellent for customer service.
Friendly, happy adult female for engaging conversations.
Strong, composed female voice suited for giving instructions with clarity and authority.
Deep and firm male voice with a relaxed, conversational delivery.
Neutral, confident young adult male fit for voiceovers and customer interactions.
Inviting, friendly male for customer support and product videos.
Casual, friendly young male for authentic and engaging conversations.
Laid-back with a relaxed, low-key delivery for effortless, grounded customer support.
Smooth professional delivery, perfect for calm customer support.
A bright, expressive Australian male with an engaging, animated delivery that adds natural personality and warmth to any script.
Clear, professional adult female for customer communication.
How she's trained
Natural Australian conversation, an efficient register for a high-volume booking line, proper message-taking, booking discipline, and the golden rule underneath it all: if it isn't configured or approved, she says so and captures the question rather than improvising.
AHPRA and National Board advertising guidelines, the Privacy Act and state health-records law, TGA advertising rules, Medicare and fees accuracy, emergency escalation, honest AI disclosure, and recording-consent statutes in all 8 states.
The Chiropractic Board and Osteopathy Board codes of conduct, the boards' specific advertising guidance for these professions, and the National Law provisions on misleading health claims, distilled into hard rules: no broad-condition or non-musculoskeletal claims, no cure or guaranteed-relief language, no fear-based maintenance pressure, accurate titles (a chiropractor is not a medical doctor, an osteopath is not a physiotherapist), and no interpreting or advising on imaging.
Your chiropractors and osteopaths and their exact titles, your services, your fees policy and hours, your booking and rebook stance, plus your own materials: pre-appointment information, aftercare notes, new-patient sheets, and a specialised go-live questionnaire about how your clinic actually runs.
Every month, every call is audited: drop-off points, unanswered question types, improvement candidates. Changes are approved with you and versioned into the agent, and regulation-change monitoring updates the rules when guidance moves. Better every month, never changed without sign-off, and never self-retraining on its own.
The guardrails are the product
Every generic voice bot can answer a phone. The question your board, your indemnifier and AHPRA would ask is what it says on a recorded line at 9pm with nobody supervising. Tap a question to see how Luna handles it.
Traceable, versioned, maintained
The agent's behaviour is built from layered, versioned rule sets distilled from the primary sources: the Chiropractic Board and Osteopathy Board codes of conduct, the boards' advertising guidance for these professions, the National Law provisions on misleading health claims, AHPRA advertising guidelines, and the Australian Privacy Principles. When a regulator updates guidance, we know which rules are affected and which agents need updating.
✓ approved · v1.1
Scope of practice, advertising discipline, privacy, emergency escalation, honest AI disclosure on every call.
✓ approved · all 8 states
Recording consent statutes, the state complaints body, after-hours escalation pathways, jurisdiction privacy law.
✓ approved · v1.0
No broad-condition or cure claims, no fear-based maintenance pressure, accurate titles, no imaging advice, red-flag escalation, and the configured consultation fee only.
Guidelines for advertising a regulated health service · shared Code of Conduct · guidance on using AI in healthcare
Code of conduct · scope of practice · advertising guidance for chiropractors · statement on paediatric care claims
Code of conduct · scope of practice · advertising guidance for osteopaths · guidance on acceptable evidence for claims
Health Practitioner Regulation National Law provisions on misleading and deceptive health claims and testimonials
Privacy Act 1988 and the Australian Privacy Principles (OAIC) · TGA advertising rules · ACCC advertising guidance
Call-recording consent statutes · health complaints bodies (HCCC, HCC, OHO) · state health-records legislation
Distilled from LUNA's living library of 8,900+ Australian regulatory and professional documents, independently verified against source text, and monitored for regulatory change. When a guideline updates, we know exactly which rules and which agents are affected.
From go-ahead to go-live
Your chiropractors and osteopaths and their correct titles, services, fees policy, hours, booking and rebook stance, escalation contacts, plus your own materials: pre-appointment information, aftercare notes, new-patient sheets. A specialised go-live questionnaire makes sure every answer the agent gives is yours, not a generic one.
Your agent is built from the approved compliance layers plus your configuration, then attacked with a chiropractic and osteopathy test script: broad-condition claims, cure language, maintenance pressure, title accuracy and red-flag escalation included. It must pass every probe before it ever answers a real call.
Your number routes to the agent, changeable in seconds, never a dead line. Monthly call reviews and regulation-change monitoring included.
Cliniko, Best Practice, Medical Director, Genie, Gentu, Halaxy, Coreplus, your dental suite, whatever runs your day: we design the agent around your systems, never the other way round. You don't change how your practice works to suit us.
Where your practice software has API access, Luna books and writes back in real time. Cliniko is live today, with more connectors on the roadmap.
No API? We wire structured, qualified messages into your existing inbox, CRM or task list, formatted exactly the way your team already works.
Locked-down legacy system? We stand up a clean parallel capture and booking layer for you, and your team reconciles it in minutes, not hours.
Fair questions
Always. Every call opens by saying it's an AI assistant and that the call is recorded, and it confirms it plainly if asked. That disclosure is fixed at the compliance layer; no clinic setup can remove it, which also satisfies the strictest Australian recording-consent standard.
They contain health information, so they're treated that way: moved to Australian-hosted storage promptly after each call, deleted from the voice platform, delivered only to the contacts you nominate, and retained for a period you set. The full detail is on our data handling and security page, and you get it in writing as a one-page summary.
No. Broad-condition and non-musculoskeletal claims are ruled out at the compliance layer, not left to the moment. When a caller asks, the agent does not agree and does not repeat the claim. It explains the clinic works with musculoskeletal complaints, points to the GP as the starting point, and offers to pass the enquiry to the practitioner without endorsing it. That is exactly what the Chiropractic and Osteopathy Board advertising guidance requires.
It escalates, it does not book. Severe new symptoms after an adjustment, such as the worst headache of someone's life with slurred speech, get your configured 000 script immediately, with no reassurance and no attempt to attribute it to the treatment. A fall with an inability to weight-bear is captured as same-day priority and directed to a GP or emergency assessment. It never downgrades a red flag to fit a booking.
Where your clinic software supports it (Cliniko first, more connectors coming), yes: real bookings into your calendar. Most chiro and osteo callers don't need a referral, so many can be booked straight in. Otherwise it captures qualified, structured enquiries for your team to action first thing.
Built by LUNA Systems, Brisbane
Because it does. Book a discovery call and we'll walk you through how the agent handles claim discipline, titles and red-flag escalation, plus exactly what setup looks like for your clinic.